New cross-border marketing strategy: cross-website design+ SEM traffic drainage + social media



DTUY  strives to create a complete process suitable for sellers from website building to customer acquisition and then to transaction completion. These product matrix include foreign trade customer acquisition website design, customer management system, content creation system, product system, trading system and other core modules, as well as global social media customer acquisition system and SEO matrix customer acquisition system. Help enterprises break through regional restrictions and easily achieve global layout. Currently, more than 100 domestic enterprise users are using it.

With the continuous increase in traffic costs of third-party platforms such as Amazon and Facebook, and the increasingly strict platform rules, low-cost customer acquisition has become invalid. If small and medium-sized brands want to gain a foothold in the future overseas market, they must explore new marketing strategies. Among them, the combination strategy of website design combining search engine marketing (SEM) and social media optimization is becoming the first choice for more and more companies.

website design

Source: pexels

Website design is an important part of corporate online investment. Compared with third-party platforms, website design has higher business flexibility. Companies can independently design website styles, optimize user experience, and use SEO technology to improve the website's ranking in search engines. More importantly, the official website of the enterprise can enable enterprises to directly collect and user data, thereby building their own private domain traffic pool. This not only helps the company to gain insight into user needs, but also provides support for subsequent precise marketing.

However, website design alone is not enough to attract enough traffic. Search engine marketing (SEM) is particularly important at this time. Through SEM, cross-border enterprises can be placed in search engines to quickly attract the attention of potential customers. Compared with SEO, SEM is faster to take effect and can accurately deliver specific keywords, thereby improving conversion rates. In cross-border marketing, SEM can help small and medium-sized brands break through geographical restrictions and quickly reach the target market.

In addition to SEM, social media optimization is also an important part. Although the prices of social media platforms such as Facebook continue to rise, its huge user base and high interactivity still make it an important channel for cross-border marketing. Enterprises can optimize social media content, increase account weight, etc., and increase brand exposure and user participation. In addition, social media is also an important platform for enterprises to collect user feedback and conduct brand communication.

By combining
website design, SEM traffic diversion and social media optimization, enterprises can build a complete cross-border marketing system. As the online portal of the enterprise, the enterprisewebsite design is responsible for collecting user data and providing high-quality services; SEM quickly attracts potential customers through precise delivery; social media serves as an important base for brand communication and user interaction, helping enterprises enhance their brand influence and User loyalty.

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