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众里寻他资深优化师为企业提供个性化搜索引擎营销策略，助力企业开辟新的市场机会，实现更大的业务增长！
什么是搜索引擎营销？
搜索引擎营销，又称为SEM（Search Engine Marketing），是指在搜索引擎内通过竞价购买关键词广告，当用户输入关键词进行搜索时，可以直接在首页展示企业信息，吸引用户点击，快速获取流量。
SEM竞价广告可以实现精准投放，快速获取流量，但需要投入大量的资金和精力，同时需要对竞争对手进行深入分析，制定相应的投放策略。选择一个合适的营销公司至关重要。
80%
80%的企业运营团队人才稀缺不稳定，账户流量少效果差
70%
70%的企业账户结构混乱，吸引来的客户不精准，转化难
65%
65%的企业行业竞争大，广告费用日渐增高，排名依旧上不去
SEM专家，让您的每一分钱花在刀刃上
众里寻他拥有经验丰富的SEM专家团队，深谙搜索引擎算法，了解最新市场趋势，为企业提供个性化的解决方案。我们以数据为中心，利用智能化分析工具精确定位目标受众，随时监测和优化广告行为，以确保企业的广告预算得到最佳利用，提高ROI。
通过搜索引擎营销的关键词、人群、地域等多种定向方式，找到精准客户带来有效点击，品牌将获得更大的曝光机会，提高知名度。众里寻他寻客宝产品将不断优化SEM营销策略，确保企业的每一分钱都用在刀刃上，帮助企业在短期内实现更大的业务增长和成功。
业务优势详解
专人专项
专业团队在行业内有8+年经验，优化师一对一托管，24小时监测优化情况
全覆盖
利用智能工具精准定位关键词，覆盖目标人群搜索习惯
精算法
了解搜索引擎最新算法，，能够制定针对性战略，熟练应对各类优化难题
业务具体服务内容
业务服务流程阐述
- 需求沟通——与客户进行SEM服务会议，明确需求、目标和预算。
- 竞争分析——对竞争社企业进行分析，了解对手、趋势和关键词竞争情况
- 关键词制定——根据客户需求及竞争社情况，对关键词进行定向挖掘、筛选、确认
- 广告创意——根据关键词创建广告创意，优化素材，吸引目标受众
- 账户托管——搭建客户的SEM账户，包括预算、地域、时段，并进行广告投放
- 持续优化——定期监测广告效果，根据点击率、转化率、成本等指标不断调整策略
- 定期汇报——定期向客户提供数据报告，并根据客户反馈进行调整。
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